Branch Transformation: Building for the Next Generation

Branch Transformation: Building for the Next Generation, explores how consumer affinity for branching is changing and what models and features look to drive traffic in the 2020s.

COVID has shut down many financial institution branches, but the virus has only hastened the transition consumers had already begun to make. While branches will still fill a vital role in the future, evolving expectations by new customers will put pressures on them to adapt. This 49-page study examines explores the changing role, availability and appearance of bank branches as new generations and new technologies redefine them.