Performance Analytics

Drive Actionable Insights for Profitable Growth

To thrive in the increasingly competitive world of financial services, you need information that enables the right strategies. Performance Analytics provides you with new product ideas, growth strategies, pricing insights, profitability measurement and actionable insights based on your institution’s unique data. Twice yearly, you’ll receive a detailed performance and opportunities report, customized for your financial institution by our team of analysts. In addition, your institution will have the opportunity to participate in workshops where you can review results for your organization. 

Comprehensive Analysis 

The performance and opportunities report is an extensive, semiannual diagnostic review of your institution’s operational and financial performance. Our goal is to help your institution identify and prioritize future efforts that will deliver the greatest revenue and growth benefits. In addition to providing household and financial data, Raddon analyzes the following areas of your organization:


Branch Optimization


Organizational Efficiency


Segmentation


Uplift Metrics


Share of Wallet


Performance Analytics helps financial institutions set goals and track progress. Hear more from ABCO Federal Credit Union.

Crystal Performance Awards

The Crystal Performance Award recognizes credit unions for demonstrating sustained high performance based on the Raddon Performance Index™, a balanced scorecard measurement of growth, income, efficiency and margin management. Each year, hundreds of larger and more progressive credit unions are evaluated for the Crystal Performance Award through the Performance Analytics program. Award winners consistently distinguish themselves through strong financial performance and effective management across consecutive reporting periods.

square textured building 

To be eligible for the Crystal Performance Award, a credit union must participate in the Performance Analytics program for an in-depth analysis of the credit union’s financials, sales, products and member household relationships. High-performing credit unions are recognized based on their results relative to peers of similar asset size. By benchmarking performance against their peers, credit union leaders can understand their competitive advantages and develop more effective strategies and approaches to member service.

2026 Award Winners:

  • Abbott Laboratories Employees Credit Union (Gurnee, IL)
  • Affidian Credit Union (Lone Tree, CO)
  • Altra Federal Credit Union (Onalaska, WI)
  • Bay Federal Credit Union (Capitola, CA)
  • Capital Credit Union (Green Bay, WI)
  • Community First Credit Union (Appleton, WI)
  • Educational Employees Credit Union (Fresno, CA)
  • Extra Credit Union (Warren, MI)
  • Genisys Credit Union (Auburn Hills, MI)
  • Goldenwest Federal Credit Union (Ogden, UT)
  • Hawaii State Federal Credit Union (Honolulu, HI)
  • Indiana University Credit Union (Bloomington, IN)
  • Kinetic Credit Union (Columbus, GA)
  • Logix (Burbank, CA)
  • Marshall Community Credit Union (Marshall, MI)
  • MAX (Montgomery, AL)
  • Mid Oregon Federal Credit Union (Bend, OR)
  • North Star Community Credit Union (Maddock, ND)
  • Robins Financial Credit Union (Warner Robins, GA)
  • Summit Credit Union (Madison, WI)
  • Three Rivers Federal Credit Union (Fort Wayne, IN)
  • Utah First Federal Credit Union (Salt Lake City, UT)

Survey

Get started with Performance Analytics from Raddon.

Want to ask us a question?
Interested in our services?
We’re here to help.

LinkedIn icon

2900 Westside Parkway
Alpharetta, GA 30004

© 2026 Fiserv, Inc., or its affiliates.