Generation Z

Generation Z

Research study
rri_stress-and-solutions-in-a-pandemic-age
August 5, 2020
Andrew Vahrenkamp
Price: 
$1,500.00

The latest Raddon Research Insights study, Financial Health: Stress and Solutions in a Pandemic Age, examines the financial stresses that American consumers feel as the COVID-19 pandemic rages.

While most consumers believe their financial health is sound, in many cases, they face immense levels of financial stress. In this study, Raddon explores a harrowing picture of financial health for younger consumers in particular, but we hope to offer a road map for financial institutions looking to bolster the wherewithal of their consumers.

Research study
April 9, 2020
Andrew Vahrenkamp
Price: 
$1,500.00

Branch Transformation: Building for the Next Generation, explores how consumer affinity for branching is changing and what models and features look to drive traffic in the 2020s.

Research study
November 19, 2019
Jane Handel
Price: 
$1,500.00

Generation Z: The Touchscreen Generation, examines how this generation’s unique experience growing up amid the rapid evolution of personal technology and the resulting surge in accessible information have shaped their preferences as consumers, especially in the financial services sphere.

Research study
November 6, 2017
Andrew Vahrenkamp
Price: 
$1,500.00

As the Millennial generation has matured they have captured the ongoing interest of financial service providers, often overshadowing other generations. Members of “Generation Z” (born starting in the year 2000) will soon step into the spotlight as they begin to enter adulthood and take on financial responsibility. As today’s children grow into tomorrow’s young adults, banks and credit unions that understand them and how they want to move and manage money will be able to create strategies and tactics to capture their business.