Financial Activities Conducted While Online


View Full Graph and Table

Issues addressed in this 68 page consumer and competitive study include:

• What percentage of Internet users conduct financial activities online?
• To what extent have online banking services grown?
• Are consumers aware that their primary financial institutions offer online banking services?
• What are the reasons that nonusers and former users of online banking will not use the service?
• How appealing are wireless technologies to obtain personal financial information?
• What are the consumer preferences for receiving monthly checking account statements?
• Will consumers view their cancelled checks at their primary financial institution's Web site?
• How appealing would an account aggregation service be if it was offered by the consumers' primary financial institution?
• Who do consumers prefer deliver their account aggregation services?

Commissioned by the 200 syndicated financial institution clients of the Raddon Financial Group (RFG), this section of RFG’s comprehensive Fall 2000 research study explores the consumer’s e-commerce and online banking usage and potential for doing business online.

Based upon 1,351 survey responses of a randomly drawn sample of members of a nationally representative direct mail panel, the consumer responses used in this study were weighted to reflect the nation’s demographic composition. The study’s confidence interval for any proportion gathered in the survey is in a range of 1.5% to 2.7% at the 95% level of confidence.

RFG will provide a customized set of data tabulations using a segmentation scheme based on specific variables.