|
Advisory
Board Members
Chris Schell,
AnchorBank
Bill
Hippensteel, Compass
Bank
Rick
Kolster, SunTrust Bank
Maha Madain, Union Bank, N.A.
In the fall of 2002, RFG's Research Advisory Board was created to solidify the link between consumer
banking research and the financial industry's need for critical
information upon which to base their business decisions. In addition
to broad-range client input regarding topics for consumer research (RFG
solicits ideas and suggestions from each SPSG workshop attendee), the
Board adds another dimension. Board members provide developmental
guidance for the national consumer survey, insuring topics presented
are of maximum importance to the industry.
The purpose of the Board
is to:
-
Drive the research
direction of the SPSG Program
-
Maintain program
relevancy to current issues and concerns of financial institutions
-
Determine timely
issues to investigate
-
Identify emerging
product and delivery channel trends
RFG is grateful to the
members who serve on the Advisory Board to ensure the
highest quality of consumer research is provided to the industry.
Research Advisory Board members are invited to serve for a 3-year term. This involves a commitment to attend onsite meetings at RFG's headquarters, prior to the development of the spring and the fall SPSG national consumer questionnaire. Along with SPSG client contributions, Research Board members are the conduit through which RFG stays in direct contact with financial service professional's consumer research needs.
|
_____ |
