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Features and Benefits

iLIST Benefits:

  • Identify and target non-customers in your market

  • Append non-customer information to your existing customer database

  • Import and manage multiple prospect lists

  • Identify sub-segments of a list for targeted offers

  • Merge names from multiple lists into one de-duplicated file

  • Track and measure mailings seamlessly through Campaign Manager

  • Import prospects seamlessly into MapPoint

  • Verify list quality

  • Manage data included in third party prospect lists

  • Combine list data with your household data

  • Target account holders and prospects based on list information

  • Query, browse and report on imported list fields

  • Gain an enhanced look at your household relationships

  • Identify prospects in a given geographic region

  • Benefit from integration with the iNTEGRATOR MCIF System.

  • Analyze statistics on:
    - Account holders/prospects
    - Hit rates (the percentage of households already in your household database.)

  • Lower account acquisition costs by targeting the right prospect with the right product at the right time.

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Raddon Financial Group is a business unit of Open Solutions Inc.