As a financial marketer you need to strike a balance between maximizing loan growth and managing the risk associated with approving credit applications. This delicate balance requires effective target marketing of credit products to pre-qualified prospects. RFG's credit data solutions can help you target, qualify and close the right prospects, cost-effectively!

Let RFG help you focus your loan marketing on those prospects that are ready, willing and able to consider your offers. By working with RFG, you can prescreen your prospects by credit score and refine your list by an array of data attributes and consumer segmentation schemes designed to help you target the prospects who are most likely to respond.

Prescreen Credit Score Lists
Prescreen lists will help you reach qualified consumers based on credit score for auto loans, home equity loans, mortgage loans and credit cards. RFG's innovative credit targeting tools, like the tri-bureau prescreen, will help you target the key segments that will deliver the best results for your marketing investment.

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Active Credit Triggers (ACT)
The ACT program will actively identify customers and prospects that are applying for credit products in your target market. Through this program you can receive daily, weekly or monthly notifications triggered by loan applications in the market and refined by your credit criteria, customer list exclusions, and geographic restrictions.

• Drive loan sales through prescreened credit offers
  

• Monitor credit inquiries in the market to recapture business and gain new business
  

• Manage credit risk on loan offers
  

• Refine loan targeting to attract qualified leads by choosing criteria that meet your lending requirements
  

• Reduce mailing costs while providing relevant financial solutions to your prospects
  

• Access the same high-quality credit score data as the big banks and tri-bureau prescreen capabilities