“We utilized RFG’s
Consumer Segments to find the best prospects for our
campaign. By targeting the right consumer
segments, we were able to increase our response
rates and reduce our marketing costs to generate the
same balance levels. RFG’s consumer segment scheme
helped us target smarter and more efficiently.”
—
William
Elliott Vice President, Dime Savings
Bank of Williamsburgh
At RFG we take pride in providing research-based solutions that are
effective and easily implemented. We are dedicated to exceeding our
client’s expectations and ensuring that they receive value from their
relationship with RFG.
For
more than 20 years, Raddon Financial Group (RFG) has provided primary
research and marketing solutions to the financial services industry.
Headquartered in Lombard, IL, RFG provides research solutions to
over 1,000 financial institutions nationwide.
